ENCHANTED FOREST EVENT
Event
CHALLENGE
The main challenge was to create a striking visual that encapsulated the essence of the event while ensuring it stood out among typical promotional materials. The design needed to evoke a sense of curiosity and wonder, drawing potential attendees into the magical theme of the event.
RESULTS
Concept Development:
• Theme Integration: Developed a design that reflected the whimsical and enchanting atmosphere of the event, drawing inspiration from Alice in Wonderland.
Design Elements:
• 3D Render: Created a stunning 3D render that depicted a view into a rabbit hole, lined with glowing mushrooms. The render featured a depth-of-field effect to blur distant objects, enhancing the focus on the glowing mushrooms.
• Colour Correction and Enhancement: Used Photoshop to colour correct the render and applied a gradient border that faded into a deep black, giving the design a polished and sophisticated finish.
• Text Layout: Transferred the design into Illustrator, where I carefully placed the event details along the curve of the rabbit hole, creating a harmonious flow that made the text appear as if it were part of the magical descent.
• Font Selection: Chose a mystical font for the title that captured the enchanting theme, while ensuring the details were presented in a more legible font for easy reading.
Back Design:
• The back of the poster mirrored the front design, featuring the same rabbit hole image flipped, adorned with a ring of the organisers’ names, reinforcing the event’s branding.
Results:
The final design was met with enthusiasm from the client, providing a striking visual that effectively communicated the event’s magical theme. The poster was well-received both digitally and in print, helping to generate excitement and anticipation for the Enchanted Forest event.
BRIEF
The client sought a visually captivating invitation flyer to promote the Enchanted Forest event. They wanted a design that would resonate with the theme of magic and enchantment while being suitable for both digital and print distribution.
SERVICES
3D Modelling
Print Design
OVERVIEW
The Enchanted Forest Event in Kingston is a whimsical gathering designed to transport attendees into a magical realm. Inspired by classic tales like Alice in Wonderland, the event aims to create an immersive experience filled with enchantment and wonder.